Dear Aveda Family,
Aveda was born cruelty-free in 1978 and has always been opposed to animal testing - a key component of our brand mission to care for the world and all of its inhabitants. Today, we are proudly sharing with you that we have received Leaping Bunny approval through Cruelty Free International, the globally recognizable gold standard of approval for cruelty-free products.
This is a truly exciting moment for Aveda because Leaping Bunny is the only internationally recognizable approval that requires: (a) a supplier monitoring system to be implemented by the brand, (b) checks for animal testing down to and including ingredient manufacturer level of the supply chain, (c) adherence to a fixed cut-off date, and (d) regular independent supply chain audits to ensure compliance.
Aveda believes that cosmetic products should be cruelty free, and this approval through Leaping Bunny reaffirms our commitment.
Intensely repairs and strengthens hair instantly. Formulated for weightless conditioning. Hair is visibly healthier, softer and shinier after just one use.
Get glowing with visible luminousity. This lightweight, fast-absorbing serum, powered by a fusion of snow lotus stem cells and plant-derived alpha hydroxy acids, instantly luminizes and dissolves surface cells to unveil radiant, smooth skin.
Treat your delicate eye area with care. Gently dissolve makeup with a lightweight non-oily aroma-neutral cleanser. Ophthalmologist-tested and safe for contact lens users.
A lightweight lotion with certified organic peppermint cools and revitalizes skin.. 200 ml.
Creamy, clay-based scrub exfoliates with bamboo extract and energizes with tourmaline to leave skin radiant and refined. Dermatologist-tested. Non-acnegenic.
Cool, aromatic clay masque that absorbs excess oils and draws impurities from skin, leaving it clarified, conditioned, and refined. English kaolin clay and bentonite absorb excess oils and draw out impurities from skin.
An airy, whipped wax that lets you create texture—with medium hold—without adding weight or stickiness.
Intensely repairs and strengthens hair instantly. Formulated for weightless conditioning. Hair is visibly healthier, softer and shinier after just one use.